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Bundle Modes
Soft - Added value
Bundle details
- Customers are offered the same price as an existing plan.
- Offer comes with an additional trial of parnter app.
- Post subscription customer receives signup link for partner app.
Soft - Added value + discount
Bundle details
- Customers are offered an additional discount off of an existing plan.
- Offer comes with an additional trial of parnter app.
- Post subscription customer receives signup link for partner app.
Soft - No added cost
Bundle details
- Customers are offered the same price as an existing plan.
- Both the bundle publisher and merchant apps are discounted individually.
- Customers pays for each part of the bundle separately in each app.
Soft - Below market rate
Bundle details
- Customers are offered a more expensive plan.
- Each app in bundle is still discounted less than its market rate.
- Customers pays for each part of the bundle separately in each app.
Super - No added cost
Bundle details
- Customers are offered the same price as an existing plan.
- Both the bundle publisher and merchant apps are discounted individually.
- Customers pay once in the bundle publisher app and unlocks all apps in bundle.
Super -below market rate
Bundle details
- Customers are offered a more expensive plan.
- Each app in bundle is still discounted less than its market rate.
- Customers pay once in the bundle publisher app and unlocks all apps in bundle.
Exit offer
- Customers exit the initial paywall.
- Customers presented with bundle offer as value add sweetener.
Winback offer
- Customers cancells or attempts to cancel subscription.
- Customers presented with bundle offer as value add sweetener to retain subscription or resubscribe.